Top 5 Social Apps Performance in Paraguay: Q2 2023

In the second quarter of 2023, the top 5 social apps in Paraguay displayed a range of performance trends in terms of weekly downloads and revenue. Here’s a closer look at how each app fared on a unified platform.

TikTok saw significant fluctuations in both weekly downloads and revenue. Weekly downloads peaked at 153K in the first week of May and ended the quarter at approximately 93K. Revenue showed a mixed pattern, with the highest revenue of around $5.6K recorded in late March and the lowest at about $1.3K in mid-April.

Grindr - Gay Dating & Chat experienced relatively stable weekly downloads, ranging from 377 to 536 throughout the quarter. Revenue was also consistent, peaking at $574 in the last week of June.

LINE PLAY - Our Avatar World had modest download numbers, with a high of 28 in early May and a low of 7 by the end of June. The revenue was similarly low, peaking at $300 in early May but generally staying below $200 for most of the quarter.

X showed a downward trend in weekly downloads, starting at 7.3K in late March and ending at approximately 4.5K in late June. Revenue fluctuated, with the highest recorded at $704 in late March and the lowest at $168 in early May.

Instagram maintained strong weekly downloads, peaking at 74.8K in early May and ending the quarter at around 37K. Revenue peaked dramatically at $1.9K in the last week of June, with earlier weeks showing more modest figures, mostly below $200.

These insights come from Sensor Tower, where more detailed information can be found.